Aled Pritchard

Work

About

CV

Contact

20+ years of turning design into a strategic asset — aligning vision, systems, and people to deliver creativity at scale.

hello@mrpritchard.com

07917708817

Linkedin

Experience

Head of Product Design

Just Group

June 2025 – Present

London

Building an in-house design function and optimising growth

  • +200% registration conversion uplift
  • 5-theme design audit embedded in product process
  • Accessibility by Design programme

VP, Experience Design

J.P. Morgan Chase

March 2022 – May 2025

London

Scaled design system & UI foundations

  • System maturity +14 points in 18 months
  • Defined UI principles, accessibility standards
  • 300,000 → 2.5m customers, 4.9 app rating

Principle Design Lead

Bud

December 2018 - June 2021

London

Open-banking powered innovation

  • Delivered Rent Recognition (government-backed initiative)
  • Built SDKs & developer portal for startups → HSBC
  • Created frameworks for scalable, human-centred financial products

b

A1studio / The Kablamo Collective

September 2012 - December 2018

London

kk

  • Design and developed our proprietary content and process management system for SMEs
  • Digitised paper workflows to secure £2m contract for client Flight Plastics

Skills

Strategic & Creative Oversight

 

  • Creative Strategy Development
  • Talent Relations & Management
  • Creative Direction Oversight
  • Brand Alignment

Communication & Collaboration

 

  • Cross-Functional Team Leadership
  • Client Relationship Management
  • Stakeholder Communication

Project Management

 

  • Budget Management & Forecasting
  • Timeline Development & Execution
  • Vendor & Contract Negotiation
  • On-Site Production Management

Education

University of California, Los Angeles (UCLA)

Bachelor of Fine Arts in Graphic Design

Minor: Studio Photography

Aled Pritchard

Work

About

CV

Contact

20+ years of turning design into a strategic asset — aligning vision, systems, and people to deliver creativity at scale.

hello@mrpritchard.com

07917708817

Linkedin

Experience

Head of Product Design

Just Group

June 2025 – Present

London

Building an in-house design function and optimising growth

  • +200% registration conversion uplift
  • 5-theme design audit embedded in product process
  • Accessibility by Design programme

VP, Experience Design

J.P. Morgan Chase

March 2022 – May 2025

London

Scaled design system & UI foundations

  • System maturity +14 points in 18 months
  • Defined UI principles, accessibility standards
  • 300,000 → 2.5m customers, 4.9 app rating

Principle Design Lead

Bud

December 2018 - June 2021

London

Open-banking powered innovation

  • Delivered Rent Recognition (government-backed initiative)
  • Built SDKs & developer portal for startups → HSBC
  • Created frameworks for scalable, human-centred financial products

b

A1studio / The Kablamo Collective

September 2012 - December 2018

London

kk

  • Design and developed our proprietary content and process management system for SMEs
  • Digitised paper workflows to secure £2m contract for client Flight Plastics

Skills

Strategic & Creative Oversight

 

  • Creative Strategy Development
  • Talent Relations & Management
  • Creative Direction Oversight
  • Brand Alignment

Communication & Collaboration

 

  • Cross-Functional Team Leadership
  • Client Relationship Management
  • Stakeholder Communication

Project Management

 

  • Budget Management & Forecasting
  • Timeline Development & Execution
  • Vendor & Contract Negotiation
  • On-Site Production Management

Education

University of California, Los Angeles (UCLA)

Bachelor of Fine Arts in Graphic Design

Minor: Studio Photography

Aled Pritchard

Work

About

CV

Contact

20+ years of turning design into a strategic asset — aligning vision, systems, and people to deliver creativity at scale.

hello@mrpritchard.com

07917708817

Linkedin

Experience

Head of Product Design

Just Group

June 2025 – Present

London

Building an in-house design function and optimising growth

  • +200% registration conversion uplift
  • 5-theme design audit embedded in product process
  • Accessibility by Design programme

VP, Experience Design

J.P. Morgan Chase

March 2022 – May 2025

London

Scaled design system & UI foundations

  • System maturity +14 points in 18 months
  • Defined UI principles, accessibility standards
  • 300,000 → 2.5m customers, 4.9 app rating

Principle Design Lead

Bud

December 2018 - June 2021

London

Open-banking powered innovation

  • Delivered Rent Recognition (government-backed initiative)
  • Built SDKs & developer portal for startups → HSBC
  • Created frameworks for scalable, human-centred financial products

Founder & Head of Design

A1studio / The Kablamo Collective

September 2012 - December 2018

London

Designing brands, services, and products

  • Design and developed our proprietary content and process management system for SMEs
  • Digitised paper workflows to secure £2m contract for client Flight Plastics

Skills

Project Management

 

  • Budget Management & Forecasting
  • Timeline Development & Execution
  • Vendor & Contract Negotiation
  • On-Site Production Management

Communication & Collaboration

 

  • Cross-Functional Team Leadership
  • Client Relationship Management
  • Stakeholder Communication

Strategic & Creative Oversight

 

  • Creative Strategy Development
  • Talent Relations & Management
  • Creative Direction Oversight
  • Brand Alignment

Education

University of California, Los Angeles (UCLA)

Bachelor of Fine Arts in Graphic Design

Minor: Studio Photography